Picky Bars

Campaign Book

created by Ingenium Group:  Paris Bell, Delanie clark, Karly DeWees, Jingyan Liu, catherine simelius

As the account manager I managed the overall development of the campaign; kept records and file managed the work; created and maintained schedules and calendars while assigning tasks; organized and conducted competitive analysis and other secondary research; helped with primary research and strategy development; made sure work was completed and turned in on time; and assisted the creatives to produce the final creative plans.